by Doug Rawady | Apr 4, 2026 | Business Development, Efficiency, Strategy
For most businesses, there’s a simple truth that doesn’t get talked about enough: saving money is almost always easier—and faster—than making money. Think about what it takes to increase revenue. You need more leads, more conversations, more proposals, and more closed...
by Doug Rawady | Mar 11, 2026 | Business Development, Leadership, Strategy
When the political and economic environment feels uncertain, many businesses instinctively shift into a holding pattern. Leaders delay investments, postpone upgrades, and try to “wait things out.” On the surface, that approach can feel responsible. After all,...
by Doug Rawady | Jan 14, 2026 | Business Development, Efficiency, Strategy
Business efficiency and profitability are closely connected…so much so that it’s hard to meaningfully improve one without touching the other. At its core, efficiency is about how well a business uses what it already has: time, people, processes, and technology....
by Doug Rawady | Dec 20, 2025 | Communication, Sales
A sales encounter/conversation can be likened to a stage or screen performance. The most impactful actors…the ones who win you over and make you fully experience their joy, pain, anguish, anger and exhilaration…use more than words to convey those...
by Doug Rawady | Nov 27, 2025 | Strategy
In today’s competitive business environment, just offering a product or service isn’t enough. For companies operating in the B2B space, the emphasis on adding value to their customers has never been more critical. And it’s not just about...
